project: art direction, handlettering, layout

A start-to-finish project involving handlettering and layout

project: art direction, layout
agency: Life Time Fitness

An interactive PDF designed to make the process for onboarding new team members both simple and engaging. 

project: art direction, illustration, handlettering

A start-to-finish project involving handlettered invitations, thank you cards, signage, confetti, and a game. Printed and hand-trimmed.

project: illustration
art direction: Trevor Lyga
agency: Life Time Fitness

Custom iconography featuring a flat-illustration style created to be used for navigating Dynamics, an internal Sharepoint website.

project: identity, layout, interactive, video

Collaborative project consisting of wedding identity, invitations, response cards, programs, slideshow video, and a website. Start to finish project included printing and hand-trimming.

project: art direction, identity
agency: Life Time Fitness

Branding for Life Time's compressed knowledge collection. Logo designed to be used on both branded emails and application website.

project: illustration

A varying collection of custom illustrations created for both freelance and personal projects. A childhood hobby of drawing gradually evolved into developing my own style of illustration.

project: handlettering

This Sweet 16 handlettered card design started as a sketch, was scanned in and then brought to life in Illustrator using a combination of the pen tool and a Wacom Tablet.

project: illustration
client: TREND Enterprises

At the request of TREND Enterprises, I recreated two of their existing characters in new poses and outfits.

project: art direction, identity
agency: Life Time Fitness

Branding collection of Fitness & Nutrition Professionals Certification featuring a fresh logo, participant's guide, and online course template.

project: art direction, layout, illustration
agency: Life Time Fitness

A new way to approach training new team members into their roles; this comprehensive playbook serves as a guide for managers to ensure that new employees have a positive and engaging transition into working at Life Time.

project: illustration

Custom illustration of the classic nursery rhyme for a baby's room.

project: art direction, identity, layout, illustration
agency: Life Time Fitness

16-page passport-inspired booklet that highlights the core elements of leadership the Life Time way.

project: layout
agency: Koechel Peterson & Associates

project: illustration

Custom illustration for a couple that recently built a new home for their growing family.

project: illustration

A collection of various illustrations created for both freelance and personal projects.